OOH World Report in Englsih
BloomingTerraBloomingTerraA giant 11-meter dinosaur installation has appeared above a building in Seongsu, Seoul, demonstrating how Out-of-Home advertising is increasingly moving beyond conventional wallscapes into large-scale experiential formats. Korean OOH media company BloomingTerra delivered the campaign in collaboration with Warner Bros. Korea. The installation features an oversized dinosaur foot extending across
DeepIntent, the leading healthcare demand-side platform (DSP), today announced a partnership with Vistar Media, the leading provider of technology solutions for digital out-of-home (DOOH), bringing Vistar's premium inventory directly into the DeepIntent DSP. The partnership enables healthcare marketers to reach patients and providers through one of advertising's fastest-growing channels, while
Kakao Mobility is also expanding into Out-of-Home (OOH) advertising, including digital media installations at Seoul Station. The company is also a member of the World Out of Home Organization (WOO), reflecting its growing presence in the global OOH industry.
Printing Limitless is making professional outdoor advertising more accessible to businesses, organizations, event planners, and marketers through its extensive range of high-quality custom banner printing solutions. Designed for businesses looking to increase visibility without the complexity or expense associated with traditional advertising formats, Printing Limitless offers custom banners in a
Generation Partners announced the sale of its majority ownership position in Captivate Holdings LLC ("Captivate" or the "Company"), the leading operator of digital video elevator and lobby advertising in North America, to National CineMedia, Inc. ("NCM") (NASDAQ: NCMI), the largest cinema advertising platform in the U.S. Founded in 1997,
Record Second Quarter Revenue and Improved Outlook as Company Continues Transformation
Following the success of their landmark national collaboration, digital art platform Sedition and oOh!media have renewed their partnership, continuing to bring world-class digital art into public spaces across Australia. During its inaugural year, the programme transformed oOh!’s premium digital screens across rail stations, universities, office buildings and retail
Airwallex is bringing live foreign exchange data into Out of Home (OOH) advertising through a first-of-its-kind campaign with oOh!media and Accenture Song, demonstrating how real-time financial data can create more relevant experiences for globally operating businesses. Powered by Airwallex’s FX infrastructure and Forex API, the campaign streams live
credit: Alvaro PoloAtlético de Madrid, the Spanish La Liga football club, selected one of Seoul’s most prominent digital out-of-home landmarks to introduce the signing of Kang In Lee to Korean fans, placing the Korean football star on the massive LUXX screen in Gwanghwamun at the same moment the transfer
P2ACH AI, an AI-based Out-of-Home advertising analytics and retail solutions company, has been selected for the second round of the Innovation Premier 1000 program announced by Korea’s financial authorities and relevant ministries. With this selection, P2ACH AI will receive tailored policy finance and non-financial support as a promising small-
oOh!media New Zealand has launched the country’s first LED bus shelter screens, marking the next phase of Christchurch’s Out of Home (OOH) evolution and giving advertisers access to more flexible and higher-impact digital advertising screens. The rollout is now underway, with four LED sites already live and
JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that Wall GmbH, a company that is part of JCDecaux, has been awarded the main advertising contract in Hamburg, Germany’s second-largest city with 1.85 million inhabitants. The award follows a competitive tender process. The advertising
